Ampex^® ATR-102 Mastering Tape Recorder

Ampex ATR-102 - Just go ahead and add to your cart NOW!

You know how it goes: new plugin, you feel you have to use it on everything. After the honeymoon is over, you start to realize that not every project needs your new toy.

But I'm telling you right now, the UAD ATR-102 is different. This DOES work with every project, and it DOES make everything sound better. Unlike a lot of other tape simulation plugs that I have used on mixes this one always seems to be the right choice, it seems to add dimension and weight to mixes as opposed to just throwing another "color" onto them. It's true, the Ampex makes my mixes sound like a record; 3D, smooth, but punchy and just oozing with character. The ATR-102 is now a permanent staple in my mixes, it's a total game changer.

F#@KIN-A-RIGHT!!

Ill just add my voice to the chorus of satisfied customers. To me this is a game changer for mixing and mastering "in the box". Subtle to destroyed, this plugin sounds stunning on everything I've used it on. Tons of creative possibilities here too. This is the only plugin I've ever used where just bringing it up at its default setting for the first time on a mix made my jaw hit the floor. $249 is a lot of money to me for a plugin. This was worth every penny.

Most historic engineering accomplishment in 20 Years

OK , now the critique.

I own an ATR 102. I have 1/4" and 1/2" heads. I have removed the input transformers.
I have replaced the 1/2" record head with SAKi.Other changes done as well and yet, the machine sits in my garage unused. I decided to review this plug first because I'm basically lazy and don't have the energy to move the machine upstairs to my work room here in Wisconsin where I have moved from LA.

I'm still in the middle of the road as far as a decision although I plan to eventually buy this and likely the Studer plug.

ATR Bias needs work. Bias sounds harsh and not silky like the real machine. I would provide easier to control pots and a Bias meter with easy controls. Pots to small/sensitive

Make bias tone silky like machine.

Amazing Plugin

Thank you very much for this awesome emulation.
I really like what it is able to achieve on the Master Bus of my mixes.
Even the presets can be a huge approvement.
I am using it on the apollo quad and everything works perfect.
Big Ups from Austria

Makes mixes sound like records.

That's it. Just buy it. :)


This is just filler to reach the 50 character minimum. :)

I Can't Believe It's Not Butter!

I've tried the other tape simulation plugs out there, but none comes close to the real thing but this one. I used it on Terry Hunter's House Remix of Marsha Ambrosius "Far Away" availble on T's Box (Traxsource.com) Truly Amazing! The Old Saying Is True, You Pay For What You Get........ UA Plugs BANG!

Mmmmm LUSH

Is it me or does your right hand automatically go & insert this plug onto the mix bus, even before you've thought about what you're gonna do HAHA!!!!!:)))) Glue, glue, glue, simples!!! BRILLIANT, was a bit pricey but then again its like buying the hardware version for a steal:)))))!!!!

Ampex ATR.102

It is the Excellent Tape machine.....If you put it for mastering your track , you can give more softness and warmer sound...

Love it!

This plugin has become a game changer for my mastering arsenal. Everything that is said about gluing mixes together is very true. It really warms up mixes and takes the harsh end off the top end so tracks can be made loud without becoming ugly and brittle. It adds three dimensionality to the music. I highly recommend this plugin!

I've wanted this plug-in ever since it became available! I demoed it and fell in love with it immediately. Matter of fact I put off all my mixing and mastering jobs for four months until I finally bought it. I don't know what else to say to describe exactly how much I needed this tool in my arsenal. There are only a few other key pieces of hardware that I will add to my setup to push my sound to where I want it but as far as software goes, this is one of my final additions and it took my sound one step closer to perfection. Just thought I'd mention that I'm an owner of plenty of mixing and mastering tools; Waves Gold bundle and many singles and Ozone 4 as well as good monitoring equipment, a UA 6176,a Big Ben, but this was still VERY needed

Wow....tape mastering on a computer. Didn't believe it was possible, now I know it is. I keep it on the final mastering and have been blown away. Invest......enjoy!

I'm in love. Everything gets mixed through this plug now. I love having it on the master buss. I feel warm just knowing it's there, all aglow & spinning. Nice big soundstage, creates that wide extended frequency response you'd expect from Ampex. I'm personally loving these new digital/vintage type tools. the UAD2 Ampex goes on every mix, I don't even have to think about it. Set it & forget it....how did the mix get that much easier to sound like that? Thanks again UA for such brilliant processing.

I've never worked with tape, and I don't care if this plugin is accurate to that end or not....this thing just sounds damn amazing in it's own right. I use this thing in a million different ways, and always does it bring a smile to my face!! This combined with the Massive Passive has brought so much joy to my creative endeavors! As someone who cannot afford to spend the big bucks on all the best analog gear, I've found an alternative in UAD that has been a game changer for me.

This is an essential mastering tool, now I have the ampex I couldnt imagine living without it. It is what it says that beautiful final polish in mastering.

The ATR-102 is that huge extra gain at the end of a great mix. I slap it on the 2 buss, turn to look at the clients face, and wait for the jaw to drop. Happens every time. The low end bump, high end clarity, and widening effect just makes it sound right every time. Need a little taming off the top of an ITB mix, just roll the HF screw back a bit and pure analog goodness ensues. Need a little more warmth......, hit the G9 tape roll and get ready for thick city. I pretty much use it on anything, because without it, it just don't have the kick ass factor. I'm not a fanboy for out of the box or in the box discussion. I just know that whatever this is doing, it is making my job easier, and my mixes better.

Hands down the best mastering tape emu on the market. Everything is instantly more round and 3D with the ATR-102 applied on the 2buss. I can't get over the way this plug helps glue things together while enhancing the stereo image. The effect is subtle, but it is instantly missed when bypassed. It is an essential tool on all of my work.

It is the perfect Tape machine. So detailed that you can get the sound you are searching for.. Just perfect

Seems UA will not rest until the stigma of "in the box" music production is eradicated. This plug-in is a stand-out to that commitment. For all of the reasons you'd want a mastering 2 trk reel-to-reel tape recorder (saturation, boost, cohesion), you have the epitome of 2 trks, the Ampex ATR-102, in all its' tweak ability.

I checked the 14-days-demo-version, just for fun.
That was a "mistake", because i was addicted immediately.
Markus Mehr

I checked the 14-days-demo-version, just for fun.
That was a "mistake", because i was addicted immediately.